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Paul Bushell
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Up, Up and Away

Summer Sophistication: A Unique Collaboration Between Missoni, Sandro, Maje, and Etro

An exclusive partnership between four iconic fashion houses: Missoni, Sandro, Maje, and Etro. This collaboration combines the best of Italian craftsmanship and French elegance to create a stunning summer collection, featuring exquisite beachwear and elegant evening wear. The collection is brought to life through creative photo shoots and captivating storytelling.

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TV Spots: played out and supported by OOH in major European cities and Airports. Accompanied by in-flight film and targeted digital display in paid and earned channels. Travel featurettes and editorial in conjunction with Condé Nast Traveler and Monocle.

Social Media: Instagram, Facebook, TikTok - micro content in partnership with Condé Nast Traveler and Monocle.

Website: Exclusive content, long form articles and travel guides.

Photographer: Josh Shinner | Stylist: Katie Felstead

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